Every year, I make a point of connecting with at least one person I met through my eLearning work in the past year. I might have met them in person at a conference, or online. Either way, I always recommend they attend the eACH Conference.
Sometimes that person “comes from away.” I still encourage them to attend by selling it as a “package”: come for the conference, and make a long weekend of it.
Why stop there? Encourage your guest to submit a presenter proposal. Maybe you could present something together!